Uses of Funds

Funds will be used to ensure the development and launch of the platform, as well as to maximize its success and growth chances.
Development: Dedicated Dev team focused on managing the launch of Over's most amazing features. They include all expenses related to product development.
Marketing: Marketing activities to guarantee worldwide diffusion and success.

3-Year Budget allocation

Year 1 - 40% Initial boost to create a mass critic user base (early stage) Year 2 - 30% Guarantee budget for user acquisition integrated with the Over platform marketing reinvestments: (expansion stage) Year 3 - 30% Guarantee budget for user acquisition integrated with the Over platform marketing reinvestments (maturity stage)
Operating costs: General operating costs.
Partnerships: Investments finalized in creating partnerships and initiatives.
Legal costs: IBCO-related legal costs, ensuring continuous legal compliance over the growth of the platform.

Budget allocation

Legal
8,0%
Marketing
35,0%
Partnership
12,0%
Operating Costs
10,0%
Development
35,0%