Over Key Features
Over uses augmented reality, a technology capable of adding different types of content to the surrounding environment (video, audio, 2D and 3D), creating the illusion that reality and virtuality live together in the same space. All this is in real-time and from any device with a camera, such as smartphones and smart glasses. This innovation makes it possible to “trace” the elements present in the real world and add other virtual ones. The union between real and digital generates a unique merged experience.
The Augmented Reality, in this sense, generates a new dimension, a completely new media space, and a rapidly growing market.